Fudge![]() Fudge is the leading brand of Sabre Group Holdings, based on the Northern Beaches of Sydney, Australia. In 1991, Sabre Group developed and launched Fudge ‘Hair Shaper’, a sticky styling clay that was unique to the market in Australia. The success of this product that created the ‘just got out of bed look’ led to an explosion of demand for Fudge to produce a wide range of styling products. Fudge has now expanded into over 50 countries around the world, with key markets in Australia, UK, Europe, New Zealand, North America and Asia. Due to popular demand Fudge’s product range has now expanded to over 149 skus across a number of hair categories including styling, hair care, hair colour and professional support. |




Fudge Shampoos
Fudge Conditioners
Styling and Finishing
Fudge Treatments
Fudge Paintbox